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Henrik Lundqvist of the New York Rangers LVMH-owned watchmaker Tag Heuer is putting Henrik Lundqvist in goal as its latest brand ambassador due to the National Hockey League goaltender’s exemplification of performance and precision. Mr. Lundqvist, referred to by New York Rangers fans and across the NHL as “King Henrik,” is considered one the league’s best goaltenders and is a regular fixture on world’s best-dressed lists. Selecting a revered player,
With the U.S. dollar surging, while gold, silver and crude oil struggle, below is a key piece which highlights an incredibly dangerous development that the Western world is finally beginning to realize it will have to confront, and also warns a wave of fear is spreading as the West prepares to deal with this nightmare.
NEW YORK (TheStreet) — The gold price was under pressure starting shortly after 9 a.m. Hong Kong time in Far East trading. The low tick was in shortly before 9 a.m. GMT in London—and the subsequent saw-toothed rally ended at the London p.m. gold fix. The New York low came thirty minutes before the Comex close—and the price chopped a bit higher into the 5:15 p.m. electronic close. The low
[CNW Group] – First Majestic Renews Share Repurchase Program
Fendi’s new Web site Italian fashion house Fendi is updating its online image with a new Web site that streamlines navigation and caters to consumers’ needs. The brand has released a new ecommerce feature for its European sites, and the Web site redesign was likely in preparation for this addition. By staying up-to-date on the latest technology, Fendi is ensuring its consumers that it is committed to making their online experience as
Fabergé 3D window display at Harrods British department store Harrods is transporting consumers to the magical world of Russian jeweler Fabergé through an augmented reality window display. To usher in springtime, the retailer and jeweler are also staging an interactive pop-up boutique that celebrates Fabergé’s iconic egg shape March 3-28. The Brompton Road window displays and the pop-up are linked to create an immersive experience for consumers that will draw attention to
The mobile application includes many original images of Jeanne Lanvin French fashion house Lanvin is creating a comprehensive experience for viewers who attend its Jeanne Lanvin retrospect in Paris by providing a mobile application to complement the exhibit. The app allows users to learn more about the history of the brand and its founder, while also providing a map of the exhibit and audio guides to supplement each of the
Mercedes under the sea in Tonga German automaker Mercedes-Benz is sparking conversation among social media fans with an unexpected post about whales. The brand was the first to acknowledge the disconnect between the video about humpback whales and its automobiles with the text in its Facebook post asking, “What’s this whale doing in your newsfeed?” Asking a question that addresses consumer’s thoughts head on likely spurs greater social media interaction
Xerjoff Casamorati collection France’s Fragrance Du Bois is helping fellow perfumer Xerjoff build awareness in Southeast Asia by hosting the Italian brand at its Singaporean flagship. Given the young age of these fragrance makers, both were founded in the mid-2000s, entering an emerging market through a retail partnership may be beneficial as many consumers in the Southeast Asia region may be unfamiliar. Placement in Fragrance Du Bois’ already established flagship
StayNTouch at Fontainebleau Fontainebleau Miami Beach is leveraging mobile to ease guests’ experiences at the hotel through options that do not require an application download. With hotel software creator StayNTouch, Fontainebleau is recognizing the demand for mobile options while understanding the hesitation among guests to download an app they will only use while at the hotel. Fontainebleau’s dedication to best accommodating their consumer through digital touch points may set a precedent that
