Ten Mistakes People Make at the Car Dealership
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FEATURED BROADCASTS
2016 Chevrolet Camaro Dissected: Chassis, Powertrain, Design, and More
– Very few nameplates have been around as long as this magazine. The Camaro wasn’t there at the very beginning, but, having made its debut in 1967, it’s still one of the oldest model names on sale today. And when it celebrates its own milestone of 50 years in 2017, the Camaro will have a useful emblem with which to mark the occasion: this all-new sixth-generation car. READ MORE ››
2016 Chevrolet Camaro Dissected: Chassis, Powertrain, Design, and More – Feature
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C/D 60th Anniversary: Looking Back at Our Tests of Four Breakthrough Gadgets
– From the July 2015 issue – Our Gearbox section was formalized in 2008, but we’ve been doing reviews of automotive accessories and upgrades since the Sports Cars Illustrated days. The progress that’s taken place over our 60-year history hasn’t spared the gadget, and we’ve occasionally been there to chronicle in-car technology’s relentless march forward (or backward). Here are some of the automotive breakthroughs we’ve held in our hot little
Exclusive! There’s a Third Enzo Ferrari Movie in the Works
– We’ve been hearing about Ferrari films for years, and now it seems there is another one vying to get made. – Back in April, Robert De Niro confirmed he was set to portray Enzo Ferrari in a forthcoming biopic about Il Commendatore. Shortly afterward, Michael Mann announced a competing and as-yet untitled Ferrari film reportedly based on Brock Yates’s book Enzo Ferrari: The Man, The Cars, The Races. – Now
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Buccellati looks to gain social followers with Pinterest contest
Buccellati Pinterest contest Italian jeweler Buccellati is hosting a creative contest on Pinterest with American actress Kelly Rutherford. Consumers are required to follow both the brand and the actress on Pinterest prior to populating their own board with a personal vision of Timeless Blue, Buccellati’s campaign surrounding its New York flagship store. Driving consumers to the brand’s Pinterest page will not only boost social interaction, but also draw attention upon Buccellati’s
Should designers have their own social media personas?
Instagram photo from Balmain creative director Olivier Rousteing As luxury houses are becoming more active on social media, so are their creative directors, many of whom have established their own accounts separate from their brands, featuring a mix of personal and professional content. The social media profiles of fashion brands are carefully orchestrated to portray a certain image, which may or may not be upheld by their creative heads as they
LVMH nurtures young engineering talent through school partnership
Louis Vuitton Spirit of Travel 2014 campaign image; the house received recognition for its supply chain Moët Hennessy Louis Vuitton is helping to train the engineers of tomorrow by participating in the Ecole Centrale Paris engineering school’s Supply Chain management chair. Specialists from LVMH brands, as well as companies Carrefour, Safran and Sanofi, will be involved in the Industrial Engineering curriculum at the school, and will also provide hands-on training through
68pc of millennials follow luxury brands on social media: report
Krug’s Krug ID app Consumers are split on their willingness to download luxury brand applications, but when dispersed into generations, 72 percent of millennials are inclined to download a branded app, according to a report from The Luxury Institute. Digitization of the luxury world is slowly evolving as younger generations grow into being affluent consumers. Luxury clients differ across more than just generations, but understanding the prime and upcoming consumer
Christian Louboutin prompts user-generated content with printable puppets
Social post from Christian Louboutin featuring #Tribaloubi French footwear and accessories label Christian Louboutin is looking to build awareness for its latest collection with a digital campaign centered on a personified totemic face. Christian Louboutin’s #Tribaloubi social effort asks consumers to download and print tribal-themed finger puppets and share their creations on social media for a chance to be featured by the brand. Christian Louboutin often shares photos of its
