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Lorre White is founder president/CEO of White Light Consulting By Lorre White There are two types of luxury consumers: The aspirational and the ultra-high-net-worth (UHNW, or the already arrived). The aspirationals are the middle classes and the lower-upper financial stratus. The fashion industry, cosmetics, skincare, sporting goods, accessories, food and spirits, and other low price-point luxuries depend on the first category for up to 80 percent of their sales. The
What’s on her mind? Please click here to register for the Luxury Insights Summit 2015 in New York on Wednesday, April 29 Luxury is increasingly becoming a business not just of design or craftsmanship, but about the data that is generated by the growing number of omnichannel shoppers who prefer to research in one channel and shop in another. That’s what the Luxury Insights Summit 2015 in New York is
Christie’s is an old hand with watches Superior quality, craftsmanship and customer service are among the top qualities expected for luxury brands by affluent consumers across every generation, according to a new report from The Luxury Institute. Generation X and millennials are much more likely than baby boomers to agree with current campaigns and actions among luxury brands, but all three generations agree that the craftsmanship has declined over the years.
Little fans Mandarin Oriental Hotel Group is celebrating fans of all sizes with a social video chronicling the adventures of doll-sized people through Shanghai. Posted on the brand’s Facebook page, the video honors “big fans, little fans, Mandarin Oriental Fans.” Mandarin Oriental’s storytelling through a subtly branded short film allows the doll-sized people to be the main focus, grabbing the attention of guests looking to engage on a whimsical level.
Cara Delevingne for Tag Heuer Swiss watchmaker Tag Heuer is expanding its Cara Delevingne “Don’t Crack Under Pressure” campaign with mobile advertisements on British Vogue. Through reappearing banner ads featuring Ms. Delevingne with a fist and a watch, Tag Heuer is magnifying its new ambassador. Tag Heuer will likely reach young female consumers with this ad placement and ambassador choice. Vogue UK is the pulse of the fashion industry,” said Andrea
NEW YORK (TheStreet) — The gold price traded in less than a five dollar price range right up until the Fed spoke. The price blasted higher from there, but it was obvious from the chart that sellers of last resort were at the ready, with the preliminary rally, along with every subsequent rally meeting the same fate—and the gold price was closed well of its high tick. The low and
NEW YORK (TheStreet) — The gold price traded in a pretty tight range through all of Far East trading on their Tuesday—but once London opened, the price developed its usual negative bias—and around 8:45 a.m. EDT, the HFT boyz and their algorithms stepped in—and the low tick came about 9:20 a.m.—which was another new low for this move down. From there it blasted higher into the London p.m. gold “fix”—and
NEW YORK (TheStreet) — Monday’s trading session in gold turned out pretty much as expected, with the high tick coming just before the London open—and it was all down hill into the on-the-dot 11:00 a.m. EDT low, which was probably the close of gold trading in London as well. From there it rallied unsteadily into the close of electronic trading. This was same trading pattern as we’ve had during the
NEW YORK (TheStreet) — As has been the case for three days in a row, the smallish rally in gold in Far East trading met the usual not-for-profit sellers an hour or so before the London open. The low tick came shortly after 11:00 a.m. EDT in New York. The gold price rallied quietly from there, before tacking on another quick five bucks in the last hour of trading in
Filed under: Selling Alamy By Catherine Sherman You've heard it before: List your home early in the year. That way, you'll be ready to close the deal when home sales peak in June. But what exactly does "early in the year" mean? Based on an analysis of supply, demand and sellers' outcomes in the book "Zillow Talk: The New Rules of Real Estate," co-authors Spencer Rascoff and Stan Humphries have
