Posts From King World News

Cartier, Refinery29 highlight professional women following their dreams

Tali Lennox for Cartier’s Dream Catchers feature with Refinery29 French jeweler Cartier is teaming up with Refinery29 to showcase women working to fulfill their dreams in a dedicated feature on the digital media brand’s Web site. Refinery29 and Cartier worked together to profile five women who have followed their dreams in a variety of different careers for its Dream Catchers feature. Wearing Cartier’s Amulette Collection, the women discussed where their lives have

Prada sketches new eyewear collection with fashion illustrators

Blair Breiteinstein’s illustration for Prada’s Raw Avenue campaign Italian fashion house Prada is going back to the drawing board with its latest campaign featuring illustrations for its new Prada Raw eyewear collection. For the campaign, six illustrators created six unique digital heroines who will model the collection on a virtual catwalk that consumers can browse online. Using fashion illustrations can allow a brand to emphasize its artistic side and appeal

Penhaligon’s expands “Gentlemen” outreach via social photo contest

Penhaligon’s book Gentlemen British fragrance house Penhaligon’s’ is looking for the ultimate #VeryPenhaligons gentlemen through a social campaign. To participate, consumers must upload an image of themselves or friends looking “dapper” to social media using the #VeryPenhaligons hashtag. Photo contests are ideal for brands as they help capture the ideal consumer’s personality and sense of style. Dapper Dans Those who enter Penhaligon’s summer social contest will be in the running

Cartier, Refinery29 highlight professional women following their dreams

Tali Lennox for Cartier’s Dream Catchers feature with Refinery29 French jeweler Cartier is teaming up with Refinery29 to showcase women working to fulfill their dreams in a dedicated feature on the digital media brand’s Web site. Refinery29 and Cartier worked together to profile five women who have followed their dreams in a variety of different careers for its Dream Catchers feature. Wearing Cartier’s Amulette Collection, the women discussed where their lives have

Prada sketches new eyewear collection with fashion illustrators

Blair Breiteinstein’s illustration for Prada’s Raw Avenue campaign Italian fashion house Prada is going back to the drawing board with its latest campaign featuring illustrations for its new Prada Raw eyewear collection. For the campaign, six illustrators created six unique digital heroines who will model the collection on a virtual catwalk that consumers can browse online. Using fashion illustrations can allow a brand to emphasize its artistic side and appeal

Yes! We feel the need, the need for a Top Gun sequel

Movies mogul David Ellison has let slip that a sequel to 80’s movie classic Top Gun is on the way, letting us once again venture into the danger zone. What do we know about Top Gun 2 so far? Not a lot: However, there will be Tom Cruise, back in the cockpit of his Mig as lead character and pilot hot-shot, Maverick. Instead of a cameo, Cruise is likely to

Yes! We feel the need, the need for a Top Gun sequel

Movies mogul David Ellison has let slip that a sequel to 80’s movie classic Top Gun is on the way, letting us once again venture into the danger zone. What do we know about Top Gun 2 so far? Not a lot: However, there will be Tom Cruise, back in the cockpit of his Mig as lead character and pilot hot-shot, Maverick. Instead of a cameo, Cruise is likely to

IN DEPTH: How the 2016 Chevy Cruze lost 250 lbs but packs in more tech than ever

Before flying out to Detroit with me to see the new Chevy Cruze, my video editor Max Barbanell remarked, “Oh, we’re seeing the next rental car?” That’s the generic auto image Chevrolet is trying to shake with the 2016 model of its top-selling car, and executives there readily admit that this GM brand hasn’t always been leading innovation. However, the 2016 Cruze gave me five good reasons to consider it