Tag "3"

68pc of affluent Chinese likely booking a cruise this year: report

Chinese affluence Affluent Asian consumers show a strong interest in cruise tourism, with the market growing by double digits over the past three years, according to a new report from Agility Research. In general, Asian markets offer strong opportunities for travel service providers, as economies grow and consumers have more disposable income. For global lines, gearing Asia Pacific itineraries towards local consumers may boost bookings. “As tourism in Asia grows,

68pc of affluent Chinese likely booking a cruise this year: report

Chinese affluence Affluent Asian consumers show a strong interest in cruise tourism, with the market growing by double digits over the past three years, according to a new report from Agility Research. In general, Asian markets offer strong opportunities for travel service providers, as economies grow and consumers have more disposable income. For global lines, gearing Asia Pacific itineraries towards local consumers may boost bookings. “As tourism in Asia grows,

Top 10 automotive brand efforts of H1

Classic Porsche 911 sports car from the 1960s Luxury automakers have embraced a number of new trends in the first half of 2015, using new technology and social media to connect more intimately with consumers. From taking advantage of mobile applications such as Snapchat and Periscope to working to create autonomously driven vehicles, automakers are committed to making life easier for consumers. Fortunately, new technologies have provided many ways to

Top 10 automotive brand efforts of H1

Classic Porsche 911 sports car from the 1960s Luxury automakers have embraced a number of new trends in the first half of 2015, using new technology and social media to connect more intimately with consumers. From taking advantage of mobile applications such as Snapchat and Periscope to working to create autonomously driven vehicles, automakers are committed to making life easier for consumers. Fortunately, new technologies have provided many ways to

How over-communicating can kill brand loyalty and sever symbiotic relationships

Dunkin’ Donuts offers weekly promotions to DD Perks members By Alex Samuely The increased focus on mobile brand loyalty means marketers must refrain from over-communicating and over-targeting, as a symbiotic relationship with the customer is necessary for effective advertising and return on investment. Consumers’ tendency to rely on their mobile devices and bring them everywhere they go makes it easier for brands to reach potential customers with the tap of

Lancôme, Prada, Tod’s and Manolo Blahnik – Live news

Tod’s fall 2015 campaign Luxury Daily’s live news from July 27: Lancôme pairs with Gilt for Parisian fashion exploration Beauty brand Lancôme has partnered with online shopping site Gilt to present “fashionable French living” on the latter brand’s Web site.Click here to read the entire article Prada sees world through different lenses for third literary contest Italy’s Prada has announced the theme of its third annual Prada Journal literary competition