LUXURY
Chopard’s Palme d’Or trophy Luxury houses such as Christian Dior and Chopard are rallying together to celebrate the 68th Cannes Film Festival through initiatives honoring their cinematic ties and the industry as a whole. Held annually since 1946, the international film festival has been a glamorous affair that has given starlets red carpet opportunities and brands a platform to show off their designs, while also highlighting their role in cinema,
Tag Heuer boutique in Saint-Tropez Swiss watchmaker Tag Heuer is setting up shop in Saint-Tropez for the summer months to reach affluent travelers as they vacation in the small village. For the pop-up shop, located in the center of town in the Grand Passage, Rue Allard, Tag Heuer partnered with haute horology boutique Kronometry1999. Pop-up shops enable brands to test out new retail concepts and locations without making a long-term
Loewe The Bowls Project Spanish apparel and accessories house Loewe is exploring the functional capabilities of leather in a sculptural exhibit at select stores. The Bowls Project, first presented during Salone del Mobile, features three sets of 50 bowls that transform leather, molding it into new forms and shapes. Through this laboratory approach, Loewe is able to showcase its innovation, something it has held central to its branding since its
In Singapore, shopping is a “sport” According to a new report by Borderfree, Singaporean consumers will spend upwards of $4.4 billion on retail ecommerce this year. The “2015 Borderfree Index: Singapore Country Report” highlights the modern city-state’s unique consumer climate due to the country’s “financial strength, personal wealth and unapologetic luxury.” Singapore, a former British colony and currently celebrating the 50-year anniversary of its independence from Malaysia, has the highest
Harrods made from Lego British department store Harrods is encouraging creative minds to focus on London with a Lego challenge to build the city’s landmarks. To kick off the initiative Harrods released an image of a Lego masterpiece featuring the famed department store. Lego bricks have been used by many luxury brands to showcase a creative art that is relatable to many generations and socioeconomic classes. Everything is awesome In Toy Kingdom,
“Vue sur L’Estaque et le Château d’If” from Christie’s auction Art auctioneer Christie’s saw the highest ever sale for a work of art May 11 for a Pablo Picasso painting. The 1955 “Les Femmes d’Alger (Version ‘O’)” sold for $179.4 million, $39 million more than was expected. The high price shows that interest in art has not dwindled across generations, especially considering the all time high for a sculpture was
The Cash & Rocket tour covers vintage and luxury vehicles in red Italian fashion house Valentino is using its design skills to raise money for the upcoming Cash & Rocket tour. From May 15-19, a caravan of 35 red cars driven by 70 of the most successful women will take a tour from London to Cannes, France, to generate funds and awareness for charities that support women and children in
Swarovski rewards app Whether through smartphones, iBeacons or other technologies, retailers are ramping up their ability to pinpoint consumers and tailor shopping experiences, according to a new report by Boston Retail Partners. Ninety percent of retailers can identify consumers at the in-store check-out, up 17 percent from the year-ago period, but that is generally too late to make an impact, no matter how useful for profile-building and future engagement. In
Items created for Petit h French leather goods brand Hermès is increasing exposure for its whimsical Petit h line through surprise gifts, available on a monthly basis. The email included a subject line reading, “Lucky you, a lucky dip!” and within the body a rotating image shows Hermès’ signature orange boxes surrounding by question marks. In the beauty space monthly surprise boxes, often consisting of samples, have become very popular and
The Venice Biennale International Art Exhibition opened May 9 The 56th Venice Biennale International Art Exhibition in Italy celebrated its opening weekend May 9, and many luxury brands used the opportunity to connect with the affluent consumers who frequent the event. Brands including Marni, Missoni and Jaeger-LeCoultre participated by hosting their own exhibitions and sponsoring artists whose work was on display. Luxury and the arts are closely connected, and it
