LUXURY
Photographer Johannes Huebl poses for Ferragamo’s MTO Driver campaign Despite a stabilized United States economy, many affluent consumers are still financially weary and on average spend more than two months researching a product before making a purchase, according to a new Martini Report. The third volume of “The Martini Report” provides an in-depth look at the goals, attitudes and digital behavior of affluents in respect to their personal finances, an
Tesla Model S U.S. electric automaker Tesla is expanding its sales force to include consumers with the introduction of a new referral program intended to promote sales. Tesla owners will now have the opportunity to create a referral link and share the brand with their friends and family. New consumers who purchase using a referral link will receive a $1,000 discount on their new vehicle, while the person who referred
Helipad yoga on the roof of Four Seasons Hotel Los Angeles at Beverly Hills Four Seasons Hotels and Resorts is taking guests up, up and away with a unique offering of helipad yoga designed to relieve stress and cleanse the mind, all while observing the beauty of the Los Angeles skyline. Four Seasons Hotel Los Angeles at Beverly Hills previously prohibited guests from visiting the helipad on account of safety
Helipad yoga on the roof of Four Seasons Hotel Los Angeles at Beverly Hills Four Seasons Hotels and Resorts is taking guests up, up and away with a unique offering of helipad yoga designed to relieve stress and cleanse the mind, all while observing the beauty of the Los Angeles skyline. Four Seasons Hotel Los Angeles at Beverly Hills previously prohibited guests from visiting the helipad on account of safety
Ralph Lauren has a broad product selection online Luxury brands are generally expanding their offerings online, with between 5 and 6 percent more high-end items available via ecommerce in the spring/summer 2015 season than the fall fashion season, according to a new report by ContactLab and BNP Paribas. Ralph Lauren, Armani and Hermès boast the most products online, while Bulgari, Ferragamo and Prada showed the steepest growth of the sample as
Video still from Dior Makeup’s Cosmopolite campaign French fashion house Christian Dior is capturing the idea of a “cosmopolite” woman through a branded beauty collection of the same name. The Cosmopolite cosmetic collection is the first created by Dior Makeup’s creative and image director Peter Philips, who joined the house in March 2014. To celebrate the first range created by Mr. Philips after becoming fully acquainted with the house over
David Yurman cable bracelets U.S. jeweler David Yurman is strengthening its international media capabilities with the filling of a new senior vice president, global communications role. For this new position, David Yurman has hired CeCe Coffin, who comes to the brand from Estée Lauder Cos., where she was most recently senior vice president, global communications at Clinique, following marketing communications positions in the group’s La Mer and Jo Malone brands. With
David Yurman cable bracelets U.S. jeweler David Yurman is strengthening its international media capabilities with the filling of a new senior vice president, global communications role. For this new position, David Yurman has hired CeCe Coffin, who comes to the brand from Estée Lauder Cos., where she was most recently senior vice president, global communications at Clinique, following marketing communications positions in the group’s La Mer and Jo Malone brands. With
Snapchat’s discover Luxury brands have seen significant growth in the first half of 2015, likely motivated in part by increased action on social media platforms, according to a report by Shareablee Inc. “Top 25 Social Global Luxury Brands” showed that video technology is a major contributing factor, as statistics show that there has been 224 percent growth in video engagement since January. As brands increase their activity on social media
Snapchat’s discover Luxury brands have seen significant growth in the first half of 2015, likely motivated in part by increased action on social media platforms, according to a report by Shareablee Inc. “Top 25 Social Global Luxury Brands” showed that video technology is a major contributing factor, as statistics show that there has been 224 percent growth in video engagement since January. As brands increase their activity on social media
