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Valentino live streams Paris Fashion Week

Valentino live stream Italian fashion brand Valentino is live streaming its fall/winter 2015/16 fashion show from Paris March 10 after several days of social media teasing. At 9:30 a.m. EST, fans will be able to log on to any Web site sharing Valentino’s live stream link or the brand’s own site or Twitter page to view the runway show in real time. Valentino’s accessibility for brand enthusiasts around the world allows the

Penhaligon’s smells daffodils this spring

Penhaligon’s scent British fragrance maker Penhaligon’s is showing early enthusiasm for spring with its Ostara scent, the official fragrance of London Fashion Week. With inspirations from a daffodil, Penhaligon’s created a social campaign to celebrate its ongoing partnership with the British Fashion Council. Elongating the new fragrance’s launch by adding a social campaign a few weeks after London Fashion Week will help the scent create its own buzz outside the

Lagos sees management shifts

Lagos’ Caviar collection Jeweler Lagos is undergoing management changes as the founder steps down as CEO to turn his attention to being chairman and creative director. Steven Lagos has been the CEO and creative director since the brand’s founding in 1977, but the president for the past seven years, Chris Cullen will now take over at the CEO. In-house changes often put scrutiny on brand’s next collection as loyal consumers anticipate

Simon’s mall acquisition proposal reaches $16B

Aventura Mall’s Styled 2015 cover Retail real estate owner Simon Property Group is looking to purchase its competitor, Macerich Co. for a total valued offer of $22.4 billion. Simon Property Group, the owner of Aventura Mall in Miami and King of Prussia mall in Philadelphia among others, has made several purchases in the past few years in attempts to expand the brand’s presence in the United States and across the world. This deal

Buccellati looks to gain social followers with Pinterest contest

Buccellati Pinterest contest Italian jeweler Buccellati is hosting a creative contest on Pinterest with American actress Kelly Rutherford. Consumers are required to follow both the brand and the actress on Pinterest prior to populating their own board with a personal vision of Timeless Blue, Buccellati’s campaign surrounding its New York flagship store. Driving consumers to the brand’s Pinterest page will not only boost social interaction, but also draw attention upon Buccellati’s