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Lancôme continues fashion crossovers with Versus Versace capsule

Versus Versace’s Anthony Vaccarello Beauty marketer Lancôme has enlisted Versus Versace creative director Anthony Vaccarello to create an exclusive beauty collection. Now in its 80th year, Lancôme has collaborated with the fashion world for capsule collections as well as runway beauty looks. Although many brands have entered the beauty space, partnering with an established cosmetics maker instills trust in the product’s quality. Beauty mix up Versace and Versus Versace do not have

Tesla to offer test drive opportunity at Mandarian Oriental property

Tesla’s Model S P85D U.S. electric automaker Tesla is inviting guests at the Mandarin Oriental Miami to test drive its Model S during their stay. The test drive experience is meant to highlight the Tesla Model S’s capabilities for prospective consumers and may dispel doubts of the automobile’s power by those who are unfamiliar. Many hotel brands incorporate luxury automakers into their services to extend quality of stay to guest

Chanel links beauty, accessories for 2.55 handbag-inspired cosmetics

Chanel’s 2.55 handbag-inspired eyeshadows French fashion house Chanel has reinterpreted its 2.55 handbag in cosmetic form to appeal to both established and aspirational consumers. The 2.55 handbag was created by brand founder Gabrielle “Coco” Chanel in February 1955 and is one of the house’s iconic pieces. Known from its leather-braided chain, the 2.55 has been reworked by the Chanel Makeup Creation Studio in a limited-edition set of eyeshadow and nail lacquer.

Tag Heuer meets its “goals” with Henrik Lundqvist ambassadorship

Henrik Lundqvist of the New York Rangers LVMH-owned watchmaker Tag Heuer is putting Henrik Lundqvist in goal as its latest brand ambassador due to the National Hockey League goaltender’s exemplification of performance and precision. Mr. Lundqvist, referred to by New York Rangers fans and across the NHL as “King Henrik,” is considered one the league’s best goaltenders and is a regular fixture on world’s best-dressed lists. Selecting a revered player,

Tag Heuer meets its “goals” with Henrik Lundqvist ambassadorship

Henrik Lundqvist of the New York Rangers LVMH-owned watchmaker Tag Heuer is putting Henrik Lundqvist in goal as its latest brand ambassador due to the National Hockey League goaltender’s exemplification of performance and precision. Mr. Lundqvist, referred to by New York Rangers fans and across the NHL as “King Henrik,” is considered one the league’s best goaltenders and is a regular fixture on world’s best-dressed lists. Selecting a revered player,

Wednesday, March 11: Today in Gold and Silver

NEW YORK (TheStreet) — The gold price was under pressure  starting shortly after 9 a.m. Hong Kong time in Far East trading.  The low tick was in shortly before 9 a.m. GMT in London—and the subsequent saw-toothed rally ended at the London p.m. gold fix.  The New York low came thirty minutes before the Comex close—and the price chopped a bit higher into the 5:15 p.m. electronic close. The low

Fendi prepares for ecommerce with new Web site

Fendi’s new Web site Italian fashion house Fendi is updating its online image with a new Web site that streamlines navigation and caters to consumers’ needs. The brand has released a new ecommerce feature for its European sites, and the Web site redesign was likely in preparation for this addition. By staying up-to-date on the latest technology, Fendi is ensuring its consumers that it is committed to making their online experience as