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Johnnie Walker touts Scottish heritage with limited-edition bottles

The Johnnie Walker limited-edition bottle Scotch whisky-maker Johnnie Walker House has introduced a series of limited hand-engraved bottle creations inspired by its Scottish heritage. The John Walker bottle is a one-time-only release resulting from a collaboration between John Walker & Sons, Scotch whisky distillers by appointment of Her Majesty The Queen, and Philip Lawson Johnston, a specialist hand engraver of glass by appointment of Her Majesty The Queen. Due to

Research online, purchase offline trend is defining luxury sales: report

Promotional image for #InstaKors Forty-five percent of luxury purchases are influenced by what the consumer has discovered digitally, according to a report by WBR Digital. The “Digital Advantage for Luxury Brands – Director’s Report: Luxury Interactive 2015” gives an overview of how digital has continued to affect and transform luxury brands, especially in terms of sales channels and revenue-driving experiences in the online space. As expectations for online experiences have

Research online, purchase offline trend is defining luxury sales: report

Promotional image for #InstaKors Forty-five percent of luxury purchases are influenced by what the consumer has discovered digitally, according to a report by WBR Digital. The “Digital Advantage for Luxury Brands – Director’s Report: Luxury Interactive 2015” gives an overview of how digital has continued to affect and transform luxury brands, especially in terms of sales channels and revenue-driving experiences in the online space. As expectations for online experiences have