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Uber launches car leasing unit, makes entry into financial services

Uber Technologies has launched its own auto leasing subsidiary in an effort to sign up more drivers, injecting the fast-growing ride services company directly into the financial services sector for the first time. The move by Uber, announced as a pilot project on Wednesday, follows the end of its partnership with Banco Santander’s U.S. lending unit earlier this year. Uber announced the initiative but disclosed few financial details, though it