Posts From King World News

Chanel links beauty, accessories for 2.55 handbag-inspired cosmetics

Chanel’s 2.55 handbag-inspired eyeshadows French fashion house Chanel has reinterpreted its 2.55 handbag in cosmetic form to appeal to both established and aspirational consumers. The 2.55 handbag was created by brand founder Gabrielle “Coco” Chanel in February 1955 and is one of the house’s iconic pieces. Known from its leather-braided chain, the 2.55 has been reworked by the Chanel Makeup Creation Studio in a limited-edition set of eyeshadow and nail lacquer.

Tag Heuer meets its “goals” with Henrik Lundqvist ambassadorship

Henrik Lundqvist of the New York Rangers LVMH-owned watchmaker Tag Heuer is putting Henrik Lundqvist in goal as its latest brand ambassador due to the National Hockey League goaltender’s exemplification of performance and precision. Mr. Lundqvist, referred to by New York Rangers fans and across the NHL as “King Henrik,” is considered one the league’s best goaltenders and is a regular fixture on world’s best-dressed lists. Selecting a revered player,

Tag Heuer meets its “goals” with Henrik Lundqvist ambassadorship

Henrik Lundqvist of the New York Rangers LVMH-owned watchmaker Tag Heuer is putting Henrik Lundqvist in goal as its latest brand ambassador due to the National Hockey League goaltender’s exemplification of performance and precision. Mr. Lundqvist, referred to by New York Rangers fans and across the NHL as “King Henrik,” is considered one the league’s best goaltenders and is a regular fixture on world’s best-dressed lists. Selecting a revered player,

Wednesday, March 11: Today in Gold and Silver

NEW YORK (TheStreet) — The gold price was under pressure  starting shortly after 9 a.m. Hong Kong time in Far East trading.  The low tick was in shortly before 9 a.m. GMT in London—and the subsequent saw-toothed rally ended at the London p.m. gold fix.  The New York low came thirty minutes before the Comex close—and the price chopped a bit higher into the 5:15 p.m. electronic close. The low

Fendi prepares for ecommerce with new Web site

Fendi’s new Web site Italian fashion house Fendi is updating its online image with a new Web site that streamlines navigation and caters to consumers’ needs. The brand has released a new ecommerce feature for its European sites, and the Web site redesign was likely in preparation for this addition. By staying up-to-date on the latest technology, Fendi is ensuring its consumers that it is committed to making their online experience as

Fabergé touts modernity with interactive Harrods window display

Fabergé 3D window display at Harrods British department store Harrods is transporting consumers to the magical world of Russian jeweler Fabergé through an augmented reality window display. To usher in springtime, the retailer and jeweler are also staging an interactive pop-up boutique that celebrates Fabergé’s iconic egg shape March 3-28. The Brompton Road window displays and the pop-up are linked to create an immersive experience for consumers that will draw attention to

Lanvin expands retrospective exhibit with informative mobile app

The mobile application includes many original images of Jeanne Lanvin French fashion house Lanvin is creating a comprehensive experience for viewers who attend its Jeanne Lanvin retrospect in Paris by providing a mobile application to complement the exhibit. The app allows users to learn more about the history of the brand and its founder, while also providing a map of the exhibit and audio guides to supplement each of the

Mercedes dives under the sea for Zen moment

Mercedes under the sea in Tonga German automaker Mercedes-Benz is sparking conversation among social media fans with an unexpected post about whales. The brand was the first to acknowledge the disconnect between the video about humpback whales and its automobiles with the text in its Facebook post asking, “What’s this whale doing in your newsfeed?” Asking a question that addresses consumer’s thoughts head on likely spurs greater social media interaction